“Our business is strong and we continue to explore ways to meet the needs of our employees while investing in our future.”
Andrew Rees, President & CEO, CROCS
Shoe giant Crocs relocating global HQ after more than a decade in Colorado’s Niwot
Feb. 6, 2019
After more than a decade in Niwot, shoemaker Crocs Inc. will be relocating its corporate headquarters to Broomfield in 2020.
“Our business is strong and we continue to explore ways to meet the needs of our employees while investing in our future,” Andrew Rees, president and CEO of Crocs (Nasdaq: CROX), said in a statement provided by the company. “This is an exciting time to be at Crocs, and just like our iconic product, this best-in-class new headquarters will help our employees be comfortable in their own shoes.”
Crocs has occupied its current 98,000 square-foot headquarters at 7477 East Dry Creek Parkway in Niwot since at least 2004. The company’s new 88,000-square-foot headquarters will be just 13 miles away at 13699 Via Varra Road in Broomfield.
Shannon Sisler, Crocs’ senior vice president of global human resources, told Denver Business Journal that the company could not discuss the financial details of the company’s move due to the current earnings quiet period, but confirmed that economic incentives from the state of Colorado and the city of Broomfield played a role in Crocs’ move.